.Post Perspectives: 15.Ever pondered how an electrical designer ends up operating an influencer advertising platform? Jonathan Eg, Chief Executive Officer of Partipost, spills the herbal tea on The Adrian Show.Key takeaways:.Why investing protocols resulted in being alone (as well as a career pivot).The magic formula: authenticity + uniformity = influencer success.B2B influencer marketing in Asia: It is actually coming, but gradually.AI influencers: Cool, however probably will not substitute your BFF's Instagram.The remittance complication afflicting influencer advertising (and also just how Partipost is tackling it).Enjoyable reality: Jonathan's papa anticipates Mondays. Yes, you go through that right.Bottom line: The influencer advertising and marketing garden is growing much faster than you can easily claim "wipe up." From micro-influencers to AI avatars, the video game is modifying-- yet genuineness still preponderates.Therefore, just before you write off that close friend with 200 fans as "certainly not significant," keep in mind: on the planet of nano-influencers, your bestie might simply be the following large thing.Tune in for more influencer insights and maybe pick up a tip or 2 for your personal Instagram game!